Today’s critique: Lots of good multimedia work!

Overall:

  • I wondered why the musician piece and “worst losses” stories got better play than Sanjay Gupte. As the first thing at the top left corner, it dominated … and the story and photo weren’t as powerful as the Gupta package.
  • GREAT job getting a solid, well reported apartment complex story in. Also, the tease and headline were concise and got me to click through. Nice job getting the rendering and posting the presentation! Go Kathryn!
  • Nice phrasing, Cassie: The baseball team slid past No. 16 Sam Houston State University, 7-6, Tuesday at Clay Gould Ballpark.
  • GREAT job getting a solid, well reported apartment complex story in. Also, the tease and headline were concise and got me to click through. Nice job getting the rendering and posting the presentation! Go Kathryn!
  • Nice job to Madison on reporting about a popular but unsuccessful program in the business college being phased out. She talked to the right source – the dean – and consulted external sources (Texas Higher Education Coordinating Board, etc.)
  • Gupta emphasizes trust, credibilityGreat job packaging related audio clips with the Gupta coverage, and I LOVE the photo Kayla took (note the halo effect). Excellent job with those items. I wish the story had less of an emphasis on his job as a journalist (interesting to us, but not your readers). His points about trying new things and what the audience asked would have been better as a focus.
  • Excellent job, Susie, for focusing your advance of the Wonder Woman documentary on the ISSUE of oversexualized drawings of women rather than on the event itself. Great way to draw in the reader.

Wanted to see:

  • Stats boxes with all sports coverage. Our readers say that type of info is what they want with sports coverage. Let’s do box scores in print and online.
  • The columnists need to write shorter paragraphs. Today’s column had a strong point, but it was written as a five-paragraph essay – not for the news consumer. Break up the paragraphs to help people wade through it.
  • “Worst losses” is an OK story idea, but the package needed photos and video to go with each one. It’s way too long (again – sports needs to tighten up its writing). Also … why do I care about this now? The time element here is obscure. Consider this: We did not do this type of coverage for Movin’ Mavs, for women’s basketball, for volleyball, etc. The fairness issue comes in.
  • Better identification. In the cupcake wars story, we ID students (including our SC president) as student assistants rather than following our style of major and classification.

Photo:

Cutlines need work.

Musician Teddy Geiger sings into the microphone while seated at his keyboard Tuesday in the University Center.

  • We can see the guy at the microphone. Let’s use the cutline to tell people what they can’t see – what style of music does he do? What song was he singing with that sort of emotion on his face? Those details matter to a reader.

UTA rallies past Sam Houston State, wins 7-6

Senior infielder Peter Cuomo jumps up to field an errant relay throw Tuesday at Clay Gould Ballpark.

  • Loved Erik’s photo of this guy leaping in the air, but the cutline left me hanging there – did he field it? What happened next? Action demands those answers.

UTA rallies past Sam Houston State, wins 7-6

Freshman infielder Jordan Gibbs looks down to home plate Tuesday at Clay Gould Ballpark. The Mavericks beat Sam Houston State 7-6.

  • Same here. Great shot – I want to know if he made it to the plate! Did he score the winning run? That would make this photo even more meaningful to the reader.

Move around:

UTA rallies past Sam Houston State, wins 7-6

  • This photo of Gibbs at the plate was composed well, but was shot from the wrong angle! Had we moved to the other side, we could have caught his emotion as he watched the second baseman get him out. Also – was this a crucial out? I’m not sure from the cutline.

Sourcing:

Not sure this person added anything to the apartment story:

International business sophomore Marissa Walden said the complex will be a good addition to downtown Arlington, but she still would probably not live in Arlington after she graduates.

“There’s not much to do,” she said. “No downtown life, and most of my friends hang out in Fort Worth.”

Her comments negated the whole reason for this complex. She’s complaining about things that are not part of the story. I’d rather hear from one of the 47 letter writers.

Remember: Random people give random answers. As reporters on a beat, seek out those people who add value to your reporting.

Language and style

This time, the New York-based Geiger performed a mixture of songs using on his acoustic guitar and keyboard setup.

The cityCity Council approved a plan Tuesday for a new[it’s a plan, so no need to say new] $20 million, 135-unit, multifamily $20 million apartment complex to be built in downtown Arlington.
In the apartment story, the cutline says multi-family and the story says multifamily

Unlike Arlington Lofts, Campus Edge or Midtown Urban Student living, whichthat are geared towardfor the student population, 404 Border will be aimed toward those who work in the Arlington area but do not have an urban place to live, Dodson said

 

Now, let’s get out there and report today’s news.

-B

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